On July 9, 2018, it was announced that Showtime had given the production a series order for a first season consisting of seven episodes and that it was set to premiere on July 15, 2018. The series was created by Baron Cohen who was also set to executive produce alongside Anthony Hines, Todd Schulman, Andrew Newman, Dan Mazer, and Adam Lowitt. On August 26, 2018, Baron Cohen suggested in a tweet from his official Twitter account that the show would not return for a second season. The following day, Showtime confirmed that the series had ended. However, on the subsequent day further reports indicated that Showtime had not formally canceled the series and still maintained a desire to produce more. By December 19, 2018, Baron Cohen was again reiterating in multiple interviews that the series would not return for a second season citing the loss of the element of surprise and inability to dupe potential guests following all of the press the series had received since it premiered. However, those same articles noted that Showtime had yet to formally end the series.