In their "Nintendo Voice Chat" segment, several IGN writers spoke at length about the phenomenon, with Brian Altano describing it as "people have latched onto something and made . . . a randy or impure version of something that is historically known as pure", and attributed part of the appeal in how it would confuse Nintendo's social media handlers. Casey DeFreitas disagreed, attributing some of the character's popularity to the "monster girl" trend in Japan while also noting several of the fan comics for the character were actually wholesome, though criticized the name as not following what had been established with Toadette/Peachette. Kotaku's Gita Jackson noted the overabundance of art for the character, stating she was "overwhelmed by how strongly Bowsette has taken root in video game fandom". In a video with Tim Rogers, she added that she had never seen a trend "hit Twitter this hard", and noted the heavy Japanese support both for the character and original artist. Alex Olney of Nintendo Life noted his surprise at the trend's longevity, reasoning the juxtaposition of something "edgy and sexy" to the Mario setting but also fitting within the narrative Nintendo has created may be why.