On April 1, 2002, due to low ratings, the format of Noggin was changed to reflect the network's programming strengths, shifting its target audience to preschoolers full-time and outside of Sesame Street, moving archived CTW/Sesame Workshop programming to the graveyard hours until their eventual removal on May 26, 2003. That same day, Noggin debuted a new mascot named Feetface (played by Ashleigh Ball), who makes games out of the show(s) coming up next in several interstitials, and has the ability to sprout feet. During the sign-on and sign-off bumpers, a song titled "Things You Can Do" sung by Feetface will be played that talks about different things a kid can do. Acknowledging at the time that there was low demand for nighttime preschool programming, Viacom launched The N in the evening/early morning half of the network's broadcast day. It targeted an older audience and carried programming that had more appeal to young teenagers than Noggin or Nickelodeon's show.